Francesca Bosi's creative journey started during her Fashion & Design studies at 'La Sapienza University' in Rome, Italy.
At that time, Francesca was a full time student during the day, and jewellery designer and maker at night. In 2011, a few years down the line, her passion for hands-on creativity and her determined attitude led her to launch her jewellery brand, 'Jewell's Stuff'.
Having worked as both Buyer and Store Manager for a number of well-known Italian fashion brands, such as Filosophia and Joshua Mc Guinnes, Francesca learnt how to combine a sharp business sense with her natural talent for creativity and a passion for art.
More recently, Francesca began working as a curator for the prestigious Art Gallery Restelliartco, besides collaborating as Exhibition Designer on several art projects.
Today, Francesca is a certified Digital and Graphic Designer at the Italian PC Academy (Adobe training center), and available to work on creative projects on a freelance basis.
Through the process of collecting ideas, and aesthetically implementing them, Francesca guides her client in presenting content on web pages in the most appropriate way for the targeted end-users.
Identity and Branding
This is the master plan through which Francesca coordinates every aspect of graphic design material, in order to attain and sustain an easily identifiable image and status for her client.
Very conscious of how people can react positively or negatively to fonts based on how well they match with the content and images, Francesca dedicates time and effort to research into typography.
As a setter of trends and as an instrument to create brand identity and shelf impact in all product groups, packaging plays an important role as a medium in defining the character of new products.
Although passionate about the digital age, Francesca always keeps into account the importance of color space, printing processes, color separation, grid layout, and master pages for print.
A great editorial design can be the key to success. Francesca relies on the creativity of editors and enjoys helping them achieve the design they they want for magazines, brochures, newspapers, and books.
rancesca believes that being graphic designers means more than playing around with stock images and pre-made content. She loves working creatively and working closely with her clients to sketch their own ideas.
Francesca is excited about being part of the generation who is experiencing a major step in the evolution of art. With the use of the computer, she strives to experiment and create something that was never possible.
Through photo editing Francesca corrects images, removes most blemishes and unwanted objects from digital photos, to achieve the highest standards for her clients working with e-commerce, print media, posters and advertising.
``I want to make beautiful things, even if nobody cares, as opposed to ugly things. That’s my intent.``
Adobe Acrobat Professional - Advanced
Adobe Acrobat is for creating, editing, and organizing PDF files. It is ideal for making documents
or brochures that were designed for the print medium, viewable electronically and capable of being shared with others on the Internet.
Photoshop - Expert
As a client you can rely on Francesca to manipulate, crop, resize, and correct color on digital photos through the use of the editing software who is leading the industry.
Adobe Illustrator - Expert
Besides the creation of vector images to be used for company logos and other promotional uses, Francesca uses Adobe to create illustrations, charts, graphs, diagrams, and more.
InDesign - Advanced
InDesign is an industry-standard desktop publishing program, mostly used to combine text, images, vectors and other prepared content into a finished product for publishing.
Dreamweaver - Intermediate
Adobe Dreamweaver is the software program used by Francesca for the design of web pages, essentially a more fully featured HTML web and programming editor.
WordPress - Intermediate
WordPress is the world’s most popular tool for creating and managing websites — any kind of website, from a simple blog to a full-featured business website.